REAL FRUIT. REAL SIMPLE. SIMPLY DELICIOUS. ♡ SWIRL IT. SIP IT. SMILE. ♡ LAUNCHING SOON ♡ REAL FRUIT. REAL SIMPLE. SIMPLY DELICIOUS. ♡ SWIRL IT. SIP IT. SMILE.
WHY FRUSHI

“JUST DRINK MORE WATER” ISN’T ALWAYS THAT SIMPLE.

Parents know water matters. The challenge is getting kids to want to drink it.

“My kid refuses water.”
Child enjoying a pink fruit drink
SOUND FAMILIAR?
You’ve bought the special cup.
Found the cool straw.
Let them pick the bottle themselves.
Reminded them again… and again.

And somehow, the water still comes home untouched.

THE REAL PROBLEM

THE OPTIONS AREN’T AS SIMPLE AS THEY SHOULD BE.

Finding something kids enjoy and parents feel good about isn’t always easy.

PLAIN WATER

Easy to pack. Easy to ignore.

A full bottle at the end of the day can make something simple feel surprisingly hard.

JUICE & SWEET DRINKS

Sometimes sweeter — with more on the label than parents want.

The flavor may be familiar, but the sugar and ingredient list can add up fast.

HYDRATION MIXES

Not every sip needs to be about performance. Sometimes you just want something simpler.

Many hydration mixes are built around electrolytes and active hydration. Frushi is about making everyday water taste delicious.

THE MENTAL LOAD

ONE MORE THING TO THINK ABOUT.

Packing the bottle is easy. Wondering whether it will actually get drunk is the part that follows parents through the day.

“I’ve tried everything.”
“Something works for a few days… and then we’re back where we started.”
“And somehow, it’s still one more thing to worry about.”
BUILT DIFFERENTLY

SIMPLE ENOUGH FOR EVERYDAY.

Frushi was created around a straightforward idea: make water taste delicious with real fruit flavor and a short, understandable ingredient approach.

🍓

REAL FRUIT

Fruit-forward flavor starts with freeze-dried real fruit.

♡

LIGHTLY SWEETENED

A familiar sweetness designed around an easy everyday sip.

✦

NEVER SALTY

Frushi isn’t an electrolyte formula.

☺

KID REQUESTED. MOM APPROVED.

Taste matters because the best water is the water kids actually drink.

TASTE FIRST

IF THEY DON’T LIKE THE TASTE, NOTHING ELSE MATTERS.

Frushi is being built around bright, fruit-forward flavor first — because an ingredient list only helps if the drink actually gets finished.

MAKE FRUSHI THE EASY YES.

Be first to know when Frushi is ready to sip.